Category: Social Media
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Odell Brewing Company
Audience Personalities While working with Odell, I facilitated changes within the Instagram strategy to help reach specific parts of the page’s audience. Below is a breakdown of the audience personalities we most often saw in our follower base. Personality Traits Goals Tools Priority Beer Lover Semi-constant engagement, enjoys beer content, new releases, cans/ new taps,…
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VA Corps
Volunteer Adventure Corporation is the organization I found my LIFE Brand internship in Cape Town, South Africa. While I was in Cape Town, I ran the social media posts for our account while working with another media personnel who was remote and facilitated reels. My success on the page is vast including… VAC’s best-performing posts…
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PSFA
PSFA is the Peninsula School Feeding Association in Cape Town, South Africa. They feed over 26,000 impoverished children at school every day to help end child hunger and increase school attendance. When I interned at LIFE Brand between May- August 2023, I helped run our client’s social media. My work included: #BlistersOnline #BlistersOnline is an…
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Betty: The KU Women’s Ultimate Team
I have been a Betty since the Fall of 2022. In May of 2022, I was elected the Social Media and Photography Chair for the team and fufilled this role until January of 2023. This role included taking team and individual player photos, creating videos for alumni and prospective members, running the team’s Instagram, Twitter…